For anyone, there is no discovery that any product is sold with a certain extra charge. At the same time, this shock can be obtained by learning the size of this very wrap.
It is clear that the goods in stores are sold with an extra charge, which depends on the costs of production, customs fees and so on. Few people really know about its size, and believe me, the figures are much more than 100%. After our selection you will look at popular products differently and think a hundred times before buying them.
1. Coca-Cola
A popular carbonated drink has been loved all over the world for years, and the price for one can of Coca-Cola averages $ 1.91. Many will be surprised by the fact that its cost is less by about 12.5 times. In addition, there are more expensive banks - rare unopened specimens in which there is no soda. Their cost is about $ 250.
2. Mattresses
Mattresses belong to a group of goods that people buy extremely rarely. In most cases, they are changed a couple of times in their entire life. It is this reason that explains the high margins on products, which begin with 100% and can reach up to 900%. The figures, of course, are sky-high.
3. Popcorn in cinemas
During a hike in the cinema it is very difficult to deny yourself the pleasure of eating delicious and fragrant popcorn. The profit from the sale of this product is huge and many know about the surcharge, but do not suspect its size. According to the calculations, the average mark-up on popcorn in cinemas is an incredible 1275%.
4. Text messages
Mobile operators can independently determine the cost of SMS messages, but the real price of a single text message is 0.3 cents. One of the companies conducted the calculations, determining that for 1 GB of sent text messages will have to pay more than 1 GB of data from NASA station for the study of Mars.
5. iPhone X
Apple keeps secret the costs of manufacturing phones, calling it a trade secret, but the research company IHS Markit decided to find out everything. They counted and determined that one iPhone X (64 GB) takes about $ 370 (many would like to see the same price tag in the store). To buyers, smartphones come with a much higher price, and it is from $ 1 thousand. As a result, we can conclude that the mark-up is 170%.
6. Assorted fruits
In large supermarkets you can find convenient plastic cups and boxes with pieces of fruit and vegetables. They are easy to use, for example, many people buy them for a healthy snack at work. After you learn the extra charge for such treats, you obviously want to take fruit from home, because it can be from 55 to 370%.
7. HDMI Cables
People do not often make major purchases, for example, they buy a TV set or a set-top box, so in order to increase their profits, the owners of electronics stores are tricky and increase the price of small products, for example, cables. In the results of their real price increases at least 10 times.
8. Postcards
In the modern world, postcards are still popular, because they are perceived as a sign of respect for close people and remain on a long memory. According to statistics, only in America every year more than 7 billion cards are bought. To earn, manufacturers raise the price on them, and the wrapping can be from 50 to 100%.
9. Wedding dress
Virtually any thing that has to do with the wedding ceremony, has a high cost. For example, you can take a wedding dress, the price for which in most cases is 4 times higher than for a similar outfit that has nothing to do with this celebration. The size of the mark-up depends on the brand, implementor and can range from 100 to 600%.
10. Cartridges for printer
Printers can not be called a commodity, so manufacturers of equipment compensate for low profits from their sale by increasing the cost of cartridges. The price can go up 10 times. At the same time, they justify such figures by spending on research and development. According to some data, the price of ink for printers is similar to gasoline and expensive alcohol.
11. Bottled water
Bottles with water are very convenient, and the price for them seems affordable, if you do not know their cost price. If you compare the price of bottled and tap water, the first will be approximately 300 times more expensive. Frustrating and the fact that the bottle is the same liquid, but only filtered and purified.
12. Diamonds
Many know that the best friends of girls are diamonds, and every woman dreams of getting an engagement ring with this stone. Tradition, making a proposal of the hand and heart, presented with an ornament with a diamond introduced by the international corporation De Beers, which deals with the extraction, processing and sale of precious stones. In 1947, the company conducted an advertising campaign, which made diamonds very popular, so the mark-up on jewelry was approximately 100%.