Sneakers Fila

Sneakers have long gone from the status of athletic shoes to the category of everyday. They, adapted to the style of cashew , are now produced by fashion designers and famous manufacturers of outfits. Among the major global brands, Fila sneakers occupy a strong position.

Fila: the history of brand building

The company Fila was created at the beginning of the last century in Italy and received its name on the surname of its founders - the brothers Phil. At first it was a weaving enterprise, then the production of underwear was added, and 62 years after its appearance in 1973, the main activity of the company was the production of sportswear (mainly tennis). Then her first logo appeared: "F", framed by a square. The clothes of this brand were comfortable, stylish and, of course, high-quality. In addition, in its production, a unique, at that time, seamless technology was used.

The promotion of Fila as a sports brand was greatly facilitated by the fact that his face became Björn Borg, the star of world tennis. In the clothes of this brand, he won the Grand Slam tournament eleven times. An example of the Borg was followed by some other athletes who signed a contract with the company "Phil".

Over time, the company began to produce equipment not only for tennis, but also for golf, running, swimming, fitness. Later they were joined by mountaineering, ski and motor racing. And, of course, they began to sew sports shoes.

In the 90s the brand gained worldwide fame, and in 2003 the company was bought by a large corporation from the USA. In another 5 years, the brand went under the control of the South Korean "daughter" of Americans and gained recognition in the Asian market.

Women's sneakers Fila

The company Fila produces women's sneakers for all occasions. Typically, this model is white, gray or black with a bright finish and white or colored in tone decor laces. In the line - such areas as:

If you are eager for originality and spend a lot of time on your feet, take a closer look at the futuristic model of the women's sneaker Fila Akira. The textile top is supplemented with a plastic insert, which surrounds the foot so that the sneaker ideally "sits" on the leg. A high platform allows you not to worry if you have to go out into the street immediately after the rain, and ethylene vinyl acetate, from which the sole is made, makes shoes light and springy.

With what to wear women's sneakers Fila?

Since sneakers are, first of all, sports shoes, they will best be combined with clothes of the same style. Nevertheless, they will look great and with jeans or pants khaki, with a women's shirt, sweater, leather jacket . A bright accent on the laces, if desired, can be diluted with an accessory in the same color scheme: handbag, bracelet, earrings.

Sneakers for running Fila

Why do athletes like training clothes and shoes? First of all, for the fact that it is very convenient to train. Running shoes for running Fila, like other sports products of the company, are specially designed so that it would be comfortable to engage in them.

Among the running models, the most interesting, perhaps, will be the women's sneakers Fila Surrei. They are textile, which means they "breathe well". Flexible sole has additional springiness due to the specific pattern of the tread. And they are very quickly and comfortably shod: there is no need to waste time for fastening or lacing.